Desk Correspondent , New Delhi - The social media presence of Raghav Chadha has seen a dramatic decline, with his Instagram following dropping by nearly one million within just 24 hours amid reports of his move towards the Bharatiya Janata Party.

The political shift by Raghav Chadha has triggered a significant ripple effect, both within party lines and across social media platforms. His decision to leave the Aam Aadmi Party and align with the Bharatiya Janata Party reportedly brought along six Rajya Sabha MPs, adding pressure on the Arvind Kejriwal-led party as it works to maintain internal stability. While the move had been anticipated—especially after Chadha’s removal as AAP’s deputy leader in the Rajya Sabha weeks earlier—the reaction online has been swift and striking. Within just 24 hours, his Instagram following reportedly dropped from 14.6 million to 13.3 million, indicating a sharp decline in digital support. Observers suggest that this backlash is largely driven by younger audiences. 

A viral “Gen Z unfollow campaign” appears to have gained traction, reflecting growing dissatisfaction among youth who once viewed Chadha as a relatable political voice. Public reactions online indicate that many young users are actively disengaging from his content. Chadha had previously built a strong connection with younger voters by focusing on everyday issues—ranging from paternity leave and traffic concerns to telecom data limits and rising airport food prices. His efforts to highlight gig workers’ challenges, including working briefly as a delivery partner to understand ground realities, further strengthened his image as an accessible and grounded leader. Even during earlier setbacks, such as his removal from a key Rajya Sabha role, Chadha enjoyed visible online support. At one point, social media trends even suggested that he could lead a “Gen Z-focused” political movement.

The unfolding situation highlights the volatile nature of digital popularity in modern politics, where public sentiment—especially among younger audiences—can shift rapidly. As Raghav Chadha navigates this transition, the coming days will be crucial in determining whether this backlash is temporary or signals a deeper change in his support base.